China’s autocratic government tightened its control over the country’s culture on Wednesday, banning males it deemed effeminate from appearing on public television.

The decree is part of President Xi Jinping’s “national rejuvenation,” which calls on companies, schools, culture, and religion to align with the Communist Party’s goal for a stronger China.

Broadcasters must “resolutely put an end to sissy men and other aberrant esthetics,” according to the standards, which include an ugly slang word that literally means “girlie guns.”

Officials are concerned that Chinese pop artists and their followers are idolizing thin and androgynous South Korean and Japanese singers and actresses, and that young men in the nation are not being pushed to be sufficiently manly.

Communists have attempted to reduce celebrity worship by requesting that broadcasters refrain from publicizing “vulgar online celebrities” and their wealth. Shows should instead “vigorously promote Chinese traditional culture, revolutionary culture, and advanced socialist culture,” according to the report.

The works of prominent actress Zhao Wei vanished from streaming sites overnight as the government cracked down on celebrity influence, while another actress, Zheng Shuang, was fined $46 million for tax fraud.

Earlier in the month, China imposed new rules controlling how much time children are allowed to play games online. Children under 18 years will only be permitted to play online games for no more than three hours a week, and never on school days, under the new restrictions.